How to Become a Rich Travel Agent

Maximize Your Commission

How to Become a Rich Travel Agent. Who wouldn’t want their commission to come with a comma?
While there are many ways to make this happen, one in particular is to sell World Voyages, namely cruises that travel around the world in 100 days or more. There are a handful of cruise lines that specialize in these types of voyages and travel advisors can earn six-figure commissions with just a small pool of clients.

According to Craig Satterfield, self-proclaimed “Cruise Scholar” who has 35 years in the business and has sold four world voyages throughout his tenure, it all comes down to building relationships with your existing clientele, waiting for that right opportunity to drop a hint, and stressing the value.

“World voyages are not the kind of thing you sell every day, but when your existing clientele (who trust you) come to you for new ideas, and are not afraid of exotic locations or longer cruises, that’s when you start dropping that hint little by little. Most say they would love to do it, but they don’t visualize themselves ever doing it. It’s your job to show them there is potential for world cruising in their future.”

Satterfield narrows down who is best suited for these cruises by their past travel history. “If they travel expensively and I’ve already moved them from premium to deluxe cruises, that leads to ‘Where will they go next?’ I try to plant the seed with my regulars in a casual sort of way. I know they have the money and the time, so it makes sense.”

And Satterfield is one to talk. He booked his first world cruise four years ago for an existing client and earned a $15,000 commission. Then he sold her insurance for $5,000 and earned another lucrative commission on top of that. And he said the best part about these sales is that world cruisers actually tend to go more than once. In fact, that same client of Satterfield’s rebooked onboard for a year later and he earned the commission yet again.

Another opportunity to increase commissions is to sell clients on back-to-back voyages. For example, consider convincing your client who booked a seven-day Eastern Caribbean itinerary to follow it up with the next sailing of seven nights in the Western Caribbean. Not only does this enhance the clients’ vacation experience, but in most cases, it will double your commission.

Book groups
Once you’ve generated a group following, shop around to see which cruise lines will offer you the best group benefits for your clients. Some cruise lines will give you an impressive 1 for 10 Tour Conductor (TC) credit for affinity groups versus the 1 for 15 TC to earn a free berth. Also, research who is offering you the most affinity points when booking your group. This will allow you to provide added values to the group by having various options to choose from like sparkling wine, specialty dining, group photos and more. Shopping around will also find you the cruise line that will pay you additional commission for your group business so be sure to do your research.

Friend your Business Development Manager (BDM)
Most travel advisors will tell you that a good relationship with their business development manager (BDM) is worth its weight in gold. BDMs are not only a great resource for information and marketing dollars, they can be your most trusted advocate. Most BDMs have a co-op budget to offer for marketing and advertising so you can increase your reach. If you ask, they may be willing to fund a percentage of your advertising to help market to your clients. They can also be a huge help when trying to close a sale and particularly with group sales. Additionally, they offer training to help increase your industry knowledge.
Build your social media presence

Follow the Cruise Lines Social Media Pages.
There is usually great content about destinations and itineraries that you can easily share with your social network of clients. Not only will this help generate business, it will also keep you top of mind. Social media is also a great way to get industry news and supplier information hot off the press. For example, cruise lines share details on their latest promotions and selling tips.

Experience the Products
The best way to learn about a cruise line is to sail on their product. Most lines offer travel advisor appreciation fares and familiarization trips. Visit their travel advisor website/portal or ask your BDM to get more information about these opportunities.

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Travel bound offers Worldwide Education Trips updated its training model for at-home agents last year with a virtual sales team, which connects travel advisors via webinars, video conferences and other platforms. The company also hosts local functions where home-based agents are invited for presentations.

The company’s online training includes tutorials on how to book Travel Bound products, and webinars on such topics as what to see and do, and where to eat, which they can share with their clients. They can even “white label” the content with their agency brand.

It also offers basic “onboarding” training for new agents, educating them how to use the Travel Bound platform.

Additionally, the company offers a variety of agent incentives, including a year-round Amazon gift card program and destination-based incentives. “Overall, it’s a very comprehensive and valuable commission program,” said Tommy Ryder, head of sales-North America. One big difference with many competitors is that the company pays commission on the total invoice, including tax.

Travel Bound wants to learn what niches its agent partners specialize in to determine how it can help them develop expertise in new categories and destinations. Ryder said, “Our big thing is supporting agents to help them sell to consumers and get them interested and excited about a destination.”

Flexible booking options.

The key to working with Travel Bound is flexibility. For example, some clients may want to experience a luxury five-star hotel for just one night on a trip, but not for the extended stay.

Flexibility also means agents can book a single airport transfer as well as a single sightseeing tour or hotel night. There are no minimum requirements on any purchase, unlike the policies of competitors who require minimum hotel stays, Ryder said. There is instant availability and instant confirmation. And agents can pay directly online. “Agents can book and pay for a hotel within five minutes,” he said.

In many cases, Travel Bound even pre-buys room blocks so that it can control inventory and enjoy exclusivity that enables it to offer rates not available elsewhere. The company offers accommodations in hotels ranging from two- to five-star—and in different room categories within those hotels as well.

Consortia partnerships.

As the integration with Bedsonline develops, Travel Bound will continue to work closely with agents. Ryder said the company is a preferred partner with 17 consortia and does a great deal of its business with them. It also provides 24/7 support so clients can find assistance if they are in a different time zone than their agents. Although virtually all bookings are made online, there is a call center support desk for any challenges or questions that may arise.

And Travel Bound continues to evolve as travel patterns shift. One important trend is that apartment and vacation rentals have become part of the portfolio. In short time, 3,000 apartments have been listed globally, and more will be rapidly added. The apartments are all serviced and are excellent for families who want to have kitchens and more space. Another trend involves pre-and post-cruise bookings in major cruise ports. Ryder said those sales add strong commissions for agents, and value to the cruise for clients.

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Super Bowl Tickets, Hotels and Parties

Super Bowl Tickets, Hotels, Experience Packages & Pregame Parties available.

VIPtix has worked with Travel Agents for over 26 years and we pay commissions. We guarantee the lowest prices!! VIPtix will be on-site during Super Bowl week with an office in downtown Atlanta.

Super Bowl tickets available on!
Super Bowl-specific website:
Sales: 866-505-0573 Email:
President & CEO Nick Giammusso: (c) 716-812-6333 (e)

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Become 100% Pure New Zealand Specialist and take your partner on your own private self-guided family.

Why should your clients have all the fun! Isn't it time you looked after NUMBER ONE!

Down Under Answers is going to FAST TRACK you to become a 100% Pure New Zealand Specialist and then you'll be eligible for travel discounts when creating your own New Zealand vacation!


Click on the link below to register

Session 1 - 6am PDT, 7am MDT, 8am CDT, 9am EDT

Session 2 - 9am PDT, 10am MDT, 11am CDT, 12pm EDT

Session 3 - 12pm PDT, 1pm MDT, 2pm CDT, 3pm EDT


Take the QUIZ at the end of the presentation and you will be in the running for our monthly Starbucks Prizes.

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Webinar Tuesday, February 12, 2019
12pm Pacific · 1pm Mountain · 2pm Central · 3pm Eastern

Operating from Kigali, Rwanda as our hub at the heart of Africa, RwandAir is one of the fastest growing airlines and operates one of the youngest and state of the art fleet on the African continent.

Join our webinar to learn about how you can connect your clients to twenty-six cities in Western, Central, Eastern and Southern Africa, the Middle East, Asia and Europe.

From the capital city, Kigali, the airline serves some of the big cities in the world such as Mumbai, Dubai, Brussels, London and Johannesburg AND COMING SOON: RwandAir also plans to enter the American market with flights to New York!

You don't want to miss this webinar!

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From Travel Agent to Travel Adviser

In August 2018, our industry’s national trade association, the American Society of Travel Agents (ASTA), announced to the world that it had re-branded as the American Society of Travel Advisers.

This name change, the Society’s first in almost 75 years, embodies the revitalization of our part of the travel industry that has been taking place for several years and sends a critical message to the traveling public and the broader industry.

Today’s travel agents are no longer mere booking intermediaries. They have become trusted advisers akin to financial planners and CPA's — who make the overall travel experience better and provide both leisure and business travelers maximum value for their travel dollar.

The term “adviser” not only more accurately describes the value our members provide to consumers but also serves as a distinct declaration of who we work for: the traveling public.

What’s more exciting is that the consumer media and, more importantly, travelers themselves are embracing this shift from agent to an adviser.

In order to fully realize the benefits of this change, however, it is critical that all industry speaks with one voice when it comes to describing our business.

To that end, we are encouraging our member companies, supplier partners and anyone doing
meaningful business through the travel adviser channel to add their name to the growing list of organizations that have made or are in the process of making the switch from “travel agent” to “travel adviser” in their consumer and trade communications.

We are experiencing a true renaissance in our industry, with consumers increasingly coming back to our members for the comparison shopping, unbiased advice, destination expertise and personal support that only a trusted travel adviser can provide.

That said, terminology still matters and we hope you will join us as we move from agent to adviser.

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Call Your Golfer Clients Today…

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Explore Peru & Win a Stay!


Explore Peru & Win a Stay!
Explore the treasures of Peru from world-famous Machu Picchu, to the picturesque salt flats of Maras, to the mysterious floating islands of Lake Titicaca, with the experts at PromPerú and Cox & Kings.

Learn about Cox & Kings' new luxury small-group journeys, the best luxury hotel properties, how to immerse your clients in the local culture, plus tips for successfully selling Peru.

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Get 10 X More Honeymoon Clients

Bridal shows are FUN and can be extremely lucrative!

However, if you do bridal shows and you don’t have an effective follow-up system in place – you're wasting your time and money.

The fortune is in the follow-up.

Don’t believe me? Check out these stats from the National Sales Executive Association.

2% of sales are made on the first contact
3% of sales are made on the second contact
5% of sales are made on the third contact
10% of sales are made on the fourth contact
80% of sales are made on the fifth to twelfth contact

Staggering right!? So when you spend a bunch of time and money doing a bridal expo, if you don’t follow-up with your leads 5-12 times, you are missing out on a HUGE amount of new clients.

I realize that setting up an effective follow-up system can be a daunting task, so how about we help you out!

We have a proven and tested bridal expo follow-up system. All you have to do is follow our simple instructions and set it up in your Email Management System.

If you got just ONE new client from this proven automated follow-up system, it would WAY more than pay for itself.

And based on the statistics, this system will get you a whole lot more than just one extra client. Plus, once this system is all set up, you can use it for every expo you do.

Let’s have some fun and run the numbers...

If you work a bridal expo and get 50 leads, and you don’t follow-up, based on the statistics you’ll get ONE new client. If you follow-up three times, you’ll get 2-3 clients, but if you follow up 5-12 times, you could get as many as 40 new clients!!

Now the reality is you probably wouldn’t know what to do with 40 new clients!! But, if you have 40 people who want to hire you, you can be very picky and only accept the people who are your DREAM clients.

Bridal Expo + An Effective Follow-Up System = New DREAM Clients

Are you getting excited?

Get this proven automated bridal show follow-up system and get started today!

Cheers to making this a lucrative year!

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Become A Travel Agent China Specialist

Become A Travel Agent China Specialist

Tuesday, December 4, 2018
12pm Pacific · 1pm Mountain · 12pm Central · 1pm Eastern

Become A Travel Agent China Specialist by joining Travel Research Online and and let us introduce you to new luxury products in China and Asia. The word of luxury (it may be cliche) has always been widely used in our industry.... Here's a definition of luxury that sounds much better according to Merriam- Webster Dictionary: a condition or situation of great comfort, ease, and wealth.

It depends on a destination, going luxury in Asia doesn't necessarily means you're going for broke to taste the high-life. Your valued clients will worship you when they enjoyed a luxurious stay without breaking the bank. In Asia, only Japan, Korea, Hong Kong, Taiwan and maybe Singapore can be costly for a luxurious arrangement. Other countries such as China, Indochina (Vietnam, Cambodia, and Laos), Thailand, Indonesia, Malaysia, and the Philippines, your clients will be able to taste a condition or situation with great comfort, ease and wealth.

This webinar will be presented by Ricko Tindage, Wholesale Accounts Manager. He'll be presenting Asia. Amy Lin, Senior Travel Adviser, will be presenting our China products. has generous travel agent commission on our tour series dates at 10%. Travel agents will earn as much as 14% commission and a bonus of $100.00 Visa or M. Card Gift Card on customized tour programs.

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Learn to sell Viking

Learn More About Viking River Cruises

Viking is the world’s most recognized and best-loved
European river cruise line. Find out why.

In this webinar, learn about:
• Our destination-focused approach to European river cruising
• Why we are the Europe experts
• The distinctive features of our award-winning Viking Longships®
• The Viking Difference: how we provide The Thinking Person’s Cruise®
• Our most popular Europe itineraries
• Viking Inclusive Value

The more you know about Europe with Viking, the more your clients
will value your expertise—and come back for more.

PRESENTER: Laurie Smith
DATE: Thursday, November 29, 2018
TIME: 2:00 PM EST/ 11:00 AM PST

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Guided Travel: It Hasn’t Lost Its Appeal

Surprises can be nice, but not all surprises are good. Typically the types of surprises that are associated with travel are not the ones we appreciate most, which is why travel advisors play an important role in managing expectations for their clients.

First and foremost, this includes partnering with suppliers who can guarantee, for the most part, that unpleasant travel surprises will not occur on their clients’ journeys. And, on the chance they do occur, there is comfort in knowing that there is a reputable company that can make things right again.

Thus, the long-standing affinity for guided travel.

It’s been a staple for travel advisors for over a century, and while it was enhanced significantly during that span of time, the reasons why this type of travel remains a favorite are fundamentally the same. From peace of mind to less stress and assurances of safety, guided travel has always been an easy sell – mainly because in essence, it’s just that … easy.

Travel Market Report spoke to some travel advisors about the top five reasons their clients love guided travel and here’s what they had to say:

1) Peace of mind

Once your client is ready to embark on their guided journey, their part of the vacation planning process is over. Guided travel provides for a carefree atmosphere that involves no daily planning, reservations to be made, waiting in long lines or early-morning departures to reserve a spot or table.

For Fran Moeckler, an advisor with Beemster Travel, selling guided travel has always been virtually effortless, mainly because it meets all the requirements she has for ensuring her clients have a memorable vacation. “People like to know what’s going to happen and when, and [with guided travel], everything can be seen upfront before the actual trip. Many older or inexperienced travelers, in particular, like someone to hold their hand because it gives them a feeling of comfort and security.”
Sharon Hahn, an agent with St. Clair Travel, said the same is true of her clients, adding, “Having someone waiting on the other side is a relief for them.”

2) Details are covered

Traveling abroad can be challenging, even for the savviest of tourists, notes Hahn. Knowing your days, and all the logistics of them, have been carefully planned is worth its weight in gold. And, as more travelers seek local interactions and experiences, having each locale carefully selected and vetted is not something an independent traveler has the time or expertise to do on their own. Not only will the time spent be maximized, it will be stress-free, making travelers comfortable in even the most unfamiliar of surroundings.
“There is so much wasted time when you’re not traveling with a group, because you don’t know the highlights and how to get to them quickly,” explained Hahn. Plus, being able to let go of the details provides more time for immersive travel, the kind that fulfills your clients’ innermost reasons for taking their journey in the first place.

3) Value

Putting together independent, customized travel itineraries can be rewarding, challenging and, let’s face it, a lot of work. On the flip side, relying on a tour curator to narrow down the hotels, transportation logistics and “must-sees” in unfamiliar destinations, has multiple benefits for travel advisors and clients alike. Taking advantage of the expertise, relationships, and buying power of a company with a long-standing reputation in whatever destination your client chooses to visit has cost- and time-saving advantages, not to mention commission incentives that can’t be overlooked.

And don’t forget that guided travel is typically all-inclusive, which means your clients won’t be reaching for their wallets during dinner. Instead, they can sit back, relax and enjoy their time away.

4) VIP access

When your clients are on vacation, you want to make sure they feel spoiled. They are important to you, which means they should be treated like VIPs. Guided travel offers that. From the time your client departs home to the time they arrive in their vacation destination and return again, there is always someone (other than you) looking out for their best interests.

They will literally be escorted at every turn, and in most cases, led to the front of the line when they reach the most iconic of attractions. In addition, all of the accommodations are hand-selected, four-star hotels or better, and the cuisine fits hand-in-hand with the culture of the destination they are visiting. Tour designers and guides dedicate a great deal of time to carefully choosing the details of guided itineraries, which makes them that much more inviting.

5) It’s fun!

From the scenery and accommodations to the irreplaceable cultural experiences and epic sights to take in, the bottom line is that guided travel is enjoyable. In addition to traveling with loved ones, travelers have the opportunity to engage with other guests, forge new friendships and delight in the shared experiences together. There are so many adventures to take part in, whatever the destination, and there is also the freedom to choose which ones your clients crave most.

From witnessing the Northern Lights in Finland to gazing at the illuminated Eiffel Tower at night, there are dozens of destinations worldwide that offer iconic highlights that your clients won’t want to miss. You might also consider booking them on a guided journey that features a festival or event, which can add a whole other element of fun to the equation. Perhaps consider the French Quarter Festival in New Orleans or visiting some of the Christmas markets as they tour Europe? And what better way is there to explore them than in comfort, style and with ease — all at an affordable cost.

FROM THE SPONSOR: Collette has spent the last 100 years bringing people all over the world, and along the way we’ve learned that travel isn’t just about the places we go – it’s about why you go. There has been a unifying thread connecting every trip we have led over the last century. And that thread is the endless unique reasons that inspire each one of us to travel.
Everyone has different reasons. They can be big, like a promise to a loved one or fulfilling a lifetime goal. But they can also be small, like hearing that the blue water in Capri sure is lovely this time of year. Though the reasons might be different, they are all simply something that is missing. That’s why completing a trip is, in a sense, completing ourselves.
It’s why we travel. Click here to learn more about Collette .

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